CloseClose loading window
  • About
  • Resume
  • Work
  • Contact
Joseph Shortino
  • About
  • Resume
  • Work
  • Contact

Joseph Shortino
  • About
  • Resume
  • Work
  • Contact

Explore my work

I lead content strategy and design across every stageβ€”from early vision to product launch and beyond.

Two abstract process maps. One has two consecutive processes that diverge near a deadline. The other is a single highly-collaborative process with multiple team members with an earlier delivery.

Reimagining design operations across enterprise UX teams

Evolved the UX writer role into an embedded design partner by bringing content upstream and reimagining how we collaborate.
A light-mode display of the incident response platform map

Leading content strategy and delivery for first responder tools

Accelerated time-critical incident response through content designed for and validated with first responders.

Incubating a sustainable digital twin solution from idea to IP

Catalyzed innovation and collaboration with strategic design support for a sustainable digital twin product.
A desktop screenshot of the help center for enterprise telecom customers

πŸ”’ Developing a new content style for in-app support content

Drove feature adoption, self-service support, and order completion with in-application product and support content​.

In development

Thanks for your patience as I sanitize and finalize more case studies.

All 0β†’1 Content design Design ops Product design Enterprise Support
A review order step of fiber-to-cloud ordering process

πŸ—οΈ Fiber interconnect service content design

Simplified complex fiber ordering and management by planning and designing scalable content systems.
An abstract, masonry layout of various workshop boards from the Idea-2-IP development program

πŸ—οΈ Shaping a sustainable IP pitch through product design workshops

Refinined a technical IP idea for market through human-centered design and product naming workshops.
A desktop screenshot of the visually-appealing records management Wiki for enterprise employees

Records platform and support transformation

Simplified site migration, setup, management, and support by managing a multilingual content strategy and end-to-end delivery.
An vision book open with a mapped out dream state for grantor management business process

Financial process transformation

Captured pain points and goals in state grantor management processes to deliver actionable, SME-validated recommendations.
A desktop screenshot of the redesigned Buddy League website

Non-profit website and digital transformation

Elevated a local non-profit's digital presence with a modern website that's intuitive and easy to maintain.
A desktop screenshot of the big data management platform for technical data stewards.

Brand and editorial style alignment

Unified acquired big data platforms by aligning designs, terminology, taxonomies and styles into one cohesive experience.
A desktop screenshot of the enterprise glossary employees and contractors

Enterprise glossary redesign

Refreshed a decades-old knowledge repository to help 150,000 employees quickly decode technical and industry jargon.

All 0β†’1 UI content Support Internal B2B UI design Non-profit
A desktop screenshot of the visually-appealing records management Wiki for enterprise employees

πŸ”’ Records platform and support transformation

Simplified site migration, setup, management, and support by managing a multilingual content strategy and end-to-end delivery.
A light-mode display of the incident response platform map

Content design leadership and delivery

Developing 3 content writers into highly-collaborative product design partners.
A light-mode display of the incident response platform map

Incident management platform content design

Accelerated time-critical incident response for through content designed for and tested with first responders.
An abstract, masonry layout of various workshop boards from the Idea-2-IP development program

πŸ”’ Idea-to-IP development workshops

Refinined a technical IP idea for market through human-centered design and product naming workshops.
A desktop screenshot of the redesigned Buddy League website

πŸ”’ Non-profit website and digital transformation

Elevated a local non-profit's digital presence with a modern website that's intuitive and easy to maintain.
A desktop screenshot of the big data management platform for technical data stewards.

πŸ”’ Brand and editorial style alignment

Unified acquired big data platforms by aligning designs, terminology, taxonomies and styles into one cohesive experience.

πŸ”’ Idea-to-IP innovation incubation

Catalyzed innovation and collaboration with strategic design support for a sustainable digital twin product.
An vision book open with a mapped out dream state for grantor management business process

πŸ”’ Financial process transformation

Captured pain points and goals in state grantor management processes to deliver actionable, SME-validated recommendations.
A desktop screenshot of the enterprise glossary employees and contractors

πŸ”’ Enterprise glossary redesign

Refreshed a decades-old knowledge repository to help 150,000 employees quickly decode technical and industry jargon.
A desktop screenshot of the help center for enterprise telecom customers

In-app support content and style

Drove feature adoption, self-service support, and order completion with in-application product and support content​.
A desktop screenshot of the help center for data stewards and business analysts

πŸ”’ Knowledge base platform design

Centralized knowledge from across silos to enable knowledge management, sharing, and discovery.
A colorful tile with red, blue, and green icons symbolizing gamification actions and rewards. There's a large golden coin

πŸ”’ Data review gamification design

Accelerated metadata creation, review, and management with bulk-action gamification features for data stewards.
A before-and-after comparison of my Buddy League brand logo and colors

πŸ”’ Non-profit brand identity redesign

Evolved a maturing non-profit's brand with a fresh, familiar, and flexible identity.

Let's walk through my work and process together.

Ask to see more

Joseph Shortino

Portfolio

About
Work
Resume

Connect

hello@josephshortino.com linkedin.com/in/JosephShortino

Β© 2026 Joseph Shortino Β | Β Privacy policy